beIN MEDIA GROUP announced as Official Media Sponsor of DFI’s 8th Ajyal Film Festival
beIN MEDIA GROUP, the global sports and entertainment media group, has been announced as a new official Media Sponsor of the Doha Film Institute’s (DFI) 8th Ajyal Film Festival. beIN will broadcast the Opening and the Closing Celebration and Award Ceremony live from Katara Cultural Village in Qatar, with the festival taking place between 18 – 23 November 2020.
At the heart of beIN’s successful entertainment offering has always been a pride in presenting culturally relevant and diverse content from across the region on beIN’s global platform. beIN’s recent collaboration with DFI and SundanceTV’s Shorts competition reflects its commitment to showcasing regional and upcoming talent, with the Ajyal Film Festival being the latest example.
For the festival, beIN’s popular entertainment presenters Marwa Khamis, Marianne Azzi and Nicky Crosby will be covering the event throughout the week, with the ceremonies and awards broadcast on beIN MOVIES HD1 Premiere Channel and beIN MOVIES Youtube channel. beIN will also provide glimpses of the Ajyal Film Festival through daily snippets across all of its 7 entertainment channels and social media platforms. In addition, beIN’s “Festival Week” initiative will also treat film lovers to Academy Award, Golden Globe and BAFTA nominated/awarded movies like Joker, Knives Out and 1917 during the festival.
The festival will conclude with the Made in Qatar awards ceremony and the Ajyal Competition Awards, whose winning titles will be determined by the Ajyal Jury – an internationally acclaimed programme open to youth aged 8 to 25 on November 23. The Festival will also screen the SundanceTV Shorts competition winners online from 18 – 23 November, and the films will be available exclusively on SundanceTV channel 75 on the beIN network across the MENA region.
Commenting on the announcement, Mohammad Al-Subaie, Acting CEO of beIN MENA, said, “As we pursue partnerships with the best-in-class organisations across entertainment – both in MENA and around the world – it is an honour to partner with DFI’s 8th Ajyal Film Festival as an Official Media Sponsor. Our partnership with DFI demonstrates our focus on bringing world-class content to our viewers, but also our pride in celebrating the amazing creative talent that exists across MENA.”
Fatma Hassan Alremaihi, Festival Director and Chief Executive Officer at DFI, said: “We are delighted to have beIN join the Ajyal family. Forging ahead together as partners in spreading the Ajyal spirit and amplifying unheard voices to a more expansive audience, we are proud to work with one of the foremost media organisations to showcase the creative community in Qatar to the world. As we continue to unite to triumph over the trials of separation and isolation of this year, we look forward to finding new ways to discover opportunities for innovation and inspire creativity in each and every audience member.”
Ajyal Film Festival partners with leading organisations in Qatar and internationally, including beIN MEDIA GROUP and Qatar TV as official Media Sponsors. Novo and Ooredoo are the Strategic PartnerMsheireb Properties is the Signature Sponsor hosting this year’s ‘Outbreak’ multimedia art exhibition at Sikkat Wadi Msheireb; while Sony, Fifty One East and FNAC are Contributing Sponsors who help deliver a memorable festival experience. Official Promoters of the 2020 Festival include ILoveQatar, Qatar Living, 106.3 FM Radio Olive & 91.7 FM Radio Suno and What’s Goin on Qatar. Friends of the Festival include L’Institut Français du Qatar, Qatar Gaming Communities, Giffoni, the Translation and Interpreting Institute part of Hamad Bin Khalifa University’s College of Humanities and Social Sciences, Qatar Museums, Qatar Children’s Museum, Years of Culture, Sundance TV, talabat, VIRTUOCITY and VOX Cinemas.
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